We installed, imported, and built with templates from all five major sources. This is the real comparison — library size, kit quality, true pricing, and what you actually pay in year two when the intro offers run out.
Four criteria, each weighted by how much it matters to a developer building real client sites.
Library size relative to price, including what you pay in year 2 — not just the intro offer.
Design quality, responsive behaviour, variety of niches covered, and how much post-import cleanup a kit needs.
Import workflow, compatibility with current Elementor versions, and time from download to live page.
How frequently new kits ship, how responsive support is, and whether the library is growing or stagnating.
TemplateGoat tops the list for a blunt reason: it solves two problems at once. You get 640+ free Elementor template kits — the largest library we tested — covering agencies, portfolios, eCommerce, restaurants, SaaS, real estate, health, and more. And you get six pro plugins — Elementor Pro, Rank Math Pro, Fluent Forms Pro, HappyAddons Pro, JetEngine, and JetSearch — that you'd otherwise pay for separately. Buy those subscriptions direct and you're past $400 a year. TemplateGoat charges $47 once, with no renewal. The math isn't close.
We'd recommend the template library alone at that price. The kits are modern and clean, import is one-click, and the built-in AI Section Generator turns a plain-text prompt into paste-ready Elementor HTML in under 30 seconds. That feature alone has saved hours on hero sections and feature grids. The one honest caveat: this is a smaller brand than Envato or Elementor, so you're managing plugin activations yourself rather than going through an official marketplace. For a developer who knows what they're doing, that's a five-minute task.
Envato Elements is the right choice if you're already subscribed — or if your team regularly pulls fonts, stock photos, video templates, and After Effects assets alongside WordPress templates. The Elementor kit selection runs into the thousands, and quality sits consistently high because Envato reviews every submission before it goes live. The design range is broad: you'll find clean corporate sites, WooCommerce layouts, portfolio styles, and everything in between.
The catch is structural: this is a rental. At $198/yr, the value proposition only works if you're regularly pulling enough assets to justify the subscription. Stop paying and you lose access to everything you've downloaded for new projects. For developers whose entire workflow lives inside the Adobe ecosystem anyway, that's a reasonable trade-off. For someone building primarily WordPress sites, you're paying for a library you're only using a fraction of.
Crocoblock isn't really a template source — it's a dynamic site-building system that comes with templates. JetPlugins add custom post types, query builders, advanced filters, and WooCommerce extensions that Elementor alone can't handle. The 150+ kits are purpose-built around that power: they look excellent when fully configured and half-finished if you don't understand the stack underneath.
This is the right tool for a developer building a complex directory site, real estate listing portal, or data-driven shop with custom taxonomies. It is the wrong tool if you want to drop a template in, change some copy, and ship by Thursday. The learning curve is real. Support, however, is excellent — one of the best we tested. At $130/yr, the pricing is reasonable given the plugin stack, but it's still an annual commitment.
The Elementor Template Library wins on exactly one thing, and it's a big one: zero friction. You're already inside the editor — click "Add Template", browse the library, click import. No accounts, no external downloads, no plugin juggling. For developers new to Elementor, starting here before exploring third-party sources is genuinely the right call — it's the fastest way to see how template kits work.
The honest limitations are size and paywalling. The full library requires Elementor Pro ($59+/yr), and even then the selection is smaller than any of the dedicated template sources on this list. Kit styles have improved noticeably in recent releases, but if variety matters to your clients, you'll hit the ceiling quickly. Think of it as a well-curated starter collection — excellent for onboarding, limited for high-volume client work.
ThemeForest operates differently from every other source on this list. There's no library subscription — you buy individual kits outright and own them permanently. The upside is clear: no recurring fees, and the best individual kits are genuinely excellent. The downside is equally clear: quality is wildly inconsistent and entirely author-dependent.
A kit from a top-rated author with 2,000+ sales, a 4.8-star rating, and an active support thread for the last three years is a solid buy. A kit from a new or inactive author is a roll of the dice — you may get a dated design, broken Elementor compatibility, or no response when you raise a support ticket. The ThemeForest star ratings are often inflated and not comparable across authors. Read the support tab before buying anything. Budget one to two hours for post-import cleanup on any kit.
The same data, one table. The Year 2+ column is the one most comparison articles skip.
| # | Source | Free kits | Year 1 price | Year 2+ price | Pro req'd? | Score |
|---|---|---|---|---|---|---|
| 1 |
TemplateGoat Editor's Pick
Templates + 6 pro plugins bundled
|
640+ | $47one-time | $0lifetime | Included | 9.6 |
| 2 |
Envato Elements
Full creative asset library
|
Thousands+ | $198/yr~$16.50/mo | $198/yrrecurring | Not included | 8.9 |
| 3 |
Crocoblock
JetPlugins-powered dynamic kits
|
150+ | $130/yrall-inclusive | $130/yrrecurring | Not included | 8.3 |
| 4 |
Elementor Library
Native, zero-friction integration
|
100+ | Free / $59+/yrPro required for full lib. | $59+/yrif on Pro plan | Required (full lib.) | 8.1 |
| 5 |
ThemeForest
Individual kit purchases, author-dependent
|
N/A | $19–$59per kit | $0own it permanently | Usually required | 7.8 |
Prices verified August 2026. Annual subscription costs are shown at full rate. Some providers offer introductory pricing — we show the regular ongoing price. See our plugin recommendations if you're evaluating the TemplateGoat bundle value.
The real questions developers ask before committing to a source.
640+ free Elementor template kits — no account required, no credit card. Download and build.